Jasper Elliott Pye / Graphic Designer

myOutlook™ / Helvetica Killer?

Found this interesting post on the Creative Review blog. After watching the Helvetica film I have to admit I can see Bruno Maag’s point of view, it is after all an easy option and since I have always been on the Univers bandwagon it would be easy for me to agree completely with him. However, I may be no expert but I do like Helvetica, perhaps even for all the wrong reasons and I’m pretty sure I’ll like Aktiv Grotesk too! Perhaps I should start working on one of the first posters based on an Aktiv Grotesk pun? Or maybe even an Aktiv vs Helvetica poster, now what a matchup that would be!

Aktiv Grotesk